GM Including Auto Insurance in Car Purchase

With car sales still remaining flat, GM has come up with an innovative way to attract customers. In Oregon and California, GM is offering a free, one year auto insurance policy with the purchase of one of their new cars. The deal is limited to 2010, 2011, and 2012 Buick, GMC, Chevrolet and Cadillac cars and crossovers. Currently it doesn't have used car insurance for their older cars as part of the deal.

GM believes this is a effective way to stay competitive in this flat market. According to the article on USA Today by Chris Woodyard, the policy will be completely free and offered through MetLife Auto Insurance. GM hopes to attract customers who are looking to save money and also save time searching the internet for auto insurance quotes.

MetLife Auto will be including the quality policy with liability and physical damage coverage for a full year. The policy will cover the person who purchased the car and whoever drives the car with the owner's permission. The offer is only good until September 6, 2011, so if you live in California or Oregon this is a great opportunity to save hundreds of dollars on a free auto insurance policy for a full year.