Health plan performance varies widely among some health insurers across the U.S., yet contacting plan members regularly and increasing their understanding of plan details can lead to more consistent and positive satisfaction ratings, more renewal business and additional sales of services to members, according to the J.D. Power and Associates 2008 National Health Insurance Plan Study.
Study results by region are:
Arizona-Utah Region
BlueCross BlueShield of
California Region
Kaiser Foundation Health Plan of California ranks highest with 755.
Colorado Region
Kaiser Foundation Health Plan of Colorado ranks highest with 748.
East South Central Region
BlueCross BlueShield of Alabama ranks highest with 759.
Florida Region
BlueCross BlueShield of
Heartland Region
Ranking highest in the Heartland region is Wellmark BlueCross BlueShield of
Illinois-Indiana Region
BlueCross BlueShield of Illinois ranks highest, earning a score of 729.
Michigan Region
Health Alliance Plan of Michigan ranks highest with 772.
Minnesota-Wisconsin Region
HealthPartners ranks highest with 768.
New England Region
Anthem BlueCross BlueShield of Connecticut ranks highest with 772.
New York-New Jersey Region
United Healthcare (New Jersey/New York) ranks highest with 749.
Northwest Region
Group Health Cooperative ranks highest with 778.
Ohio Region
Humana of Ohio ranks highest in customer satisfaction with 748.
Pennsylvania-Delaware Region
Highmark Blue Cross and Blue Shield ranks highest with 784, which marks the highest score across all regions included in the study.
South Atlantic Region
Kaiser Foundation Health Plan of Georgia ranks highest with 746.
Texas Region
Humana of Texas ranks highest with 753.
Virginia-Maryland Region
CareFirst BlueCross BlueShield ranks highest with 740.
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